For modern families who love nature and value comfort, finding the right clothes for children can be challenging. At The WILD, we’re committed to using natural materials that are gentle on the skin, easy to care for, and kind to the planet. That’s why we use Lyocell, a plant-based fiber made from sustainably sourced […]
Dressing Kids for a Natural Life At The WILD, our mission is simple: to help familiesenjoy more time in nature — comfortably, consciously, and sustainably.A big part of that mission is choosing natural fibers for everythingwe create. But what makes natural materials better than syntheticones? Whether it’s soft merino wool, breathable linen, or gentle TENCEL™,natural
Our Wild Story Begins in Nature Wild Projects started with a simple idea: what if clothes could bringfamilies closer to nature — not further from it? As nature-loving parents, outdoor enthusiasts, and sustainabilityadvocates, we wanted to build more than just a clothing brand. Wewanted to build a movement — one that encourages families to spendtime
Naturally Designed for Children’s Adventures At Wild Yarn and Wildly Kids, we carefully select natural fabrics thatsupport children’s active lives in harmony with nature. One of ourfavorite choices — especially for warmer seasons — is linen. Made fromflax fibers, linen is one of the oldest, most sustainable textilesknown to humankind. And it’s no coincidence that
Why Merino and Virgin Wool Are Perfect for Kids’ Outdoor Clothing When it comes to dressing children for outdoor play, nothing beatsnatural wool – especially merino wool and virgin wool. These materialskeep kids warm, dry, and comfortable through every season, whetherthey’re jumping in puddles or hiking in the mountains. Wool isn’t just cozy – it’s
